zentrada starts a Sourcing Platform for the Spanish Market in Collaboration with the Spanish Trade Association “CEC”
CEC, the “Confederación Española de Comercio”, and zentrada, Europe´s biggest sourcing platform for the wholesale purchasing of consumer goods, form a long-term cooperation for the digitalization campaign of the Spanish retail sector.
In comparison to other European countries, the Spanish retail market is still very stationary and shaped by almost 450,000 small businesses. The online trading on the big marketplaces and especially trading by foreign online retailers are growing rapidly. As part of its digitalization campaign under the name “somosretail”, the Spanish trade association will support its members with know-how, promotional measures, discounted offers, and the central sourcing platform somoscompra.com, in order to increase their competitiveness.
“While only a minority of retailers can benefit from the advantages of selling online today, most can use the advantages of the internet for sourcing and more flexible assortment policy immediately and relatively simply,” says Jose Guerro, Secretary General of CEC, explaining the goals of the cooperation with zentrada.
zentrada has provided its Spanish team as well as redeveloped its platform zentrada.es into the joint brand “somoscompra.es”. Somoscompra will stay connected to the zentrada platforms in Germany, France, Italy, Poland, Netherlands, and Hungary, hence providing the Spanish retailers with easy online sourcing at the increasing number of Spanish suppliers, while also giving access to the leading suppliers from all over Europe.
“We are proud of the collaboration with CEC. Together with our leading technology, years of experience, and unique network of suppliers from all over Europe, we can develop the so far weak Spanish online trade sustainably with the help of the association,” says zentrada CEO Ingo Schloo about the official start of the collaboration.
zentrada is already being recommended by trade associations and corporate partners in many countries. Today, success in retail requires wider assortments and constantly changing products and promotions to generate more revenue with the often decreasing number of customers. Online sourcing and the advantages of a platform like zentrada offer small and medium size retailers the tools to run a more flexible and adaptive assortment policy.
Already more than 400,000 retailers from all over Europe are registered on zentrada and also the number of connected suppliers and brands increases constantly. Somoscompra.com has been online for just a few days. The registration and usage for commercial sourcing is, as with all zentrada platforms, free of charge.